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ShelfRules

Walmart image size and format requirements

Short answer: Walmart images should be square (1:1), with a shortest side of at least 1500 px for zoom and 2200 px recommended. Files must stay within 5 MB, use JPEG, PNG, BMP, and be in RGB color mode only. Each line below shows the source and the date we last verified it.

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Walmart's image guideline sets a square shape, a size for zoom, a recommended size, a file size cap, accepted formats and a color mode.

Rules

Rules last verified 2026-10-29. Checked against public rules as of 2026-10-29; this is not a guarantee of acceptance.

  • Square 1:1 image

    All imagesRequiredMeasured automaticallyVerified 2026-10-29

    Square (1:1, tolerance 0.01)

    Why: Walmart lists the aspect ratio as 1:1 (square).

    How to fix: Pad or crop the canvas to a square.

    Sources: Official

  • Recommended size 2200 x 2200 px

    All imagesRecommendationMeasured automaticallyVerified 2026-10-29

    Shortest side at least 2200 px

    Why: Walmart lists pixel dimensions of 2200px x 2200px.

    How to fix: Export the square canvas at 2200 x 2200 px. Do not upscale small images to fill the frame; Walmart says this reduces quality.

    Sources: Official

  • At least 1500 x 1500 px for zoom

    All imagesWarningMeasured automaticallyVerified 2026-10-29

    Shortest side at least 1500 px

    Why: Walmart lists 1500px x 1500px as the minimum pixel dimensions for zoom.

    How to fix: Re-export at 1500 px or larger on both sides.

    Sources: Official

  • File size 5 MB or less

    All imagesRequiredMeasured automaticallyVerified 2026-10-29

    File size at most 5 MB

    Why: Walmart lists the file size as 5MB or less.

    How to fix: Re-export with higher JPEG compression.

    Sources: Official

  • Use JPEG, PNG or BMP (no GIF)

    All imagesRequiredMeasured automaticallyVerified 2026-10-29

    Format: JPEG, PNG, BMP

    Why: Walmart lists JPEG, JPG, PNG, BMP and says GIF images are not permitted.

    How to fix: Convert the image to JPEG or PNG.

    Sources: Official

  • RGB color format

    All imagesWarningMeasured automaticallyVerified 2026-10-29

    Color mode: RGB only

    Why: Walmart lists the color format as RGB (8 bits per pixel).

    How to fix: Convert CMYK or grayscale files to RGB.

    Sources: Official

Pricing

Plans

Checking is free. Paid plans repair images in bulk and are billed by successfully delivered SKU.

Yearly billing takes 20% off.

Free

Check images in your browser. No account needed.

$0

  • Unlimited checks against 7 marketplaces
  • 3 watermarked repair previews a day

Starter

For a small catalog.

$19 per month

20 SKUs delivered per month

  • Cut out the product and place it on a pure white background
  • Output at each marketplace’s size, product share and margin
  • One-click ZIP of every marketplace version per SKU, with XMP and IPTC metadata written
  • A fidelity report attached to every image

Pro

For a growing store.

$49 per month

100 SKUs delivered per month

  • Cut out the product and place it on a pure white background
  • Output at each marketplace’s size, product share and margin
  • One-click ZIP of every marketplace version per SKU, with XMP and IPTC metadata written
  • A fidelity report attached to every image

Agency

For high-volume catalogs.

$149 per month

500 SKUs delivered per month

  • Cut out the product and place it on a pure white background
  • Output at each marketplace’s size, product share and margin
  • One-click ZIP of every marketplace version per SKU, with XMP and IPTC metadata written
  • A fidelity report attached to every image

Frequently asked questions

What aspect ratio does Walmart want?
Walmart lists the aspect ratio as 1:1 (square).
What is the Walmart image file size limit?
Walmart lists the file size as 5MB or less.
Is my image uploaded when I use the checker?
No. The checker runs entirely in your browser. Your images are decoded and measured locally and are never sent to a server.

Not covered by our checker yet: anything not listed in the rules above. Always read the platform's own help page for the full policy.

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