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Etsy listing photo size and format requirements

Short answer: Etsy listing photos need a shortest side of at least 635 px on the main photo, and 2000 px is recommended. Uploads should stay within 1 MB. Accepted formats are JPEG, GIF, PNG, SVG, HEIC. Images with transparent pixels are flagged, and color mode must not be CMYK.

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Etsy sets a minimum and recommended size, an upload size limit, accepted formats, no transparency, and no CMYK.

Rules

Rules last verified 2026-10-29. Checked against public rules as of 2026-10-29; this is not a guarantee of acceptance.

  • First photo at least 635 px wide and tall

    Main imageWarningMeasured automaticallyVerified 2026-10-29

    Shortest side at least 635 px

    Why: Etsy says the first photo should be at least 635 px in both width and height so it does not rank lower in search.

    How to fix: Use a first photo of 635 px or more on both sides.

    Sources: Official

  • Recommended at least 2000 px in width and height

    All imagesRecommendationMeasured automaticallyVerified 2026-10-29

    Shortest side at least 2000 px

    Why: Etsy recommends listing photos at least 2000 px in both width and height.

    How to fix: Export at 2000 px or larger on both sides; enlarging a small image causes pixelation.

    Sources: Official

  • Files over 1 MB may fail to upload on slow connections

    All imagesRecommendationMeasured automaticallyVerified 2026-10-29

    File size at most 1 MB

    Why: Etsy sets no hard maximum, but warns that files over 1 MB may fail to finish uploading, especially on slow connections.

    How to fix: Compress the file if uploads stall.

    Sources: Official

  • Use .jpg, .gif, .png, .svg or .heic

    All imagesRequiredMeasured automaticallyVerified 2026-10-29

    Format: JPEG, GIF, PNG, SVG, HEIC

    Why: Etsy lists these file types for images in your shop.

    How to fix: Convert the image to JPEG or PNG.

    Sources: Official

  • No transparent PNG areas

    All imagesWarningMeasured automaticallyVerified 2026-10-29

    No transparent pixels

    Why: Etsy does not support transparent PNGs; transparent areas appear black.

    How to fix: Flatten the image onto a solid background before uploading.

    Sources: Official

  • Convert to sRGB (no CMYK)

    All imagesWarningMeasured automaticallyVerified 2026-10-29

    Color mode not: CMYK

    Why: Etsy advises converting images to sRGB; CMYK is for print only.

    How to fix: Convert the color profile to sRGB and the color mode to RGB.

    Sources: Official

Pricing

Plans

Checking is free. Paid plans repair images in bulk and are billed by successfully delivered SKU.

Yearly billing takes 20% off.

Free

Check images in your browser. No account needed.

$0

  • Unlimited checks against 7 marketplaces
  • 3 free repairs a day: 1000 px, one marketplace, no watermark
  • Sign in with Google: 3 full-quality repairs a month
Open the checker

Starter

For a small catalog.

$228 $182 per year

20 SKUs delivered per month

$0.76 per SKU

  • Cut out the product and place it on a pure white background
  • Output at each marketplace’s size, product share and margin
  • One-click ZIP of every marketplace version per SKU, with XMP and IPTC metadata written
  • A fidelity report attached to every image
Recommended

Pro

For a growing store.

$588 $470 per year

100 SKUs delivered per month

$0.39 per SKU

  • Cut out the product and place it on a pure white background
  • Output at each marketplace’s size, product share and margin
  • One-click ZIP of every marketplace version per SKU, with XMP and IPTC metadata written
  • A fidelity report attached to every image

Agency

For high-volume catalogs.

$1,788 $1,430 per year

500 SKUs delivered per month

$0.24 per SKU

  • Cut out the product and place it on a pure white background
  • Output at each marketplace’s size, product share and margin
  • One-click ZIP of every marketplace version per SKU, with XMP and IPTC metadata written
  • A fidelity report attached to every image

Frequently asked questions

What size should Etsy listing photos be?
Etsy recommends listing photos at least 2000 px in both width and height.
Does Etsy accept transparent PNG files?
Etsy does not support transparent PNGs; transparent areas appear black.
Is my image uploaded when I use the checker?
No. The checker runs entirely in your browser. Your images are decoded and measured locally and are never sent to a server.

Not covered by our checker yet: anything not listed in the rules above. Always read the platform's own help page for the full policy.

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